Resources to better understand AdWords.
Top 10 AdWords Questions
What is a Landing Page?
A landing page, also called destination URL, is the page of your website that a visitor "lands" on when they click your ad. You can choose your landing page for each keyword in your campaign to correspond with each of your ads.
For instance, suppose your business sells shoes online. You create an ad for Gym Shoes. When someone clicks on that ad, they will be taken directly to the section in your website about Gym Shoes, instead of other sections such as dress shoes.
This is a critical step in optimizing your AdWords campaign.
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Straight from the horse's mouth.
Google does an excellent job of providing information and materials to help you understand AdWords.
AdWords Main Page
This page contains links to all the information you could possibly want, and then some.
Learning Center
This is the Adwords Learning Center which includes many tutorials and in-depth information.
Jumpstart
We suggest you use this Google service prior to contacting us if you plan on spending $50/day or more.
Google does an excellent job of providing information and materials to help you understand AdWords.
AdWords Main Page
This page contains links to all the information you could possibly want, and then some.
Learning Center
This is the Adwords Learning Center which includes many tutorials and in-depth information.
Jumpstart
We suggest you use this Google service prior to contacting us if you plan on spending $50/day or more.
Third Party Resources
There is no lack of info about AdWords, just "Google it". Here are some links to get you started.
Wikipedia
Wikipedia is an online enclyopedia. This link is for their entry about the Google AdWords program.
Digital Point Forum
This is a forum for people to discuss AdWords. You can learn a lot by reading through some entries.
AdWords Marketing News
A vast website dedicated to AdWords. Here you can find tutorials, tips, tools, and news.
There is no lack of info about AdWords, just "Google it". Here are some links to get you started.
Wikipedia
Wikipedia is an online enclyopedia. This link is for their entry about the Google AdWords program.
Digital Point Forum
This is a forum for people to discuss AdWords. You can learn a lot by reading through some entries.
AdWords Marketing News
A vast website dedicated to AdWords. Here you can find tutorials, tips, tools, and news.